INSIGHT
Meaningful Insights
Web Analytics
Auditing and setups
Our strategies are based on smart data-driven analysis, which we use to audit and assess your website – and all your digital assets – to derive meaningful, actionable insights. We then deep-dive into your existing set-up, adjusting settings for best performance.
Custom Reports
Comprehensive analytics reports
Whether you are using Google Analytics, Adobe Analytics or a different analytics platform, we work closely with you to create reports that are tailored specifically to your business. We turn vast streams of web data into insights you can leverage, making sure you use your web analytics platform to its full potential.
Conversion Rate Optimisation (CRO)
Removing roadblocks to conversion
Our CRO programmes aim at increasing the percentage of visitors who complete the desired goals on your website. We provide you with measurable website metrics and learnings on user behaviour, to help you drive your business’ growth ambition and assist you in your next digital transformation plans. Below, are just some of the activities we run in a typical CRO programme:
- Heatmaps
- Scroll maps
- Conversion funnel analytics
- Forms analytics
- A/B & multivariate testing
More Analytics Solutions
Session Replays
Our analytics platforms show anonymised recordings of the activities performed by visitors to your site. We then filter user sessions to find user frustrations, errors, and/or compatibility issues. This eliminates guesswork so that clear action can be taken to improve user experience.
Martech Analytics
If you are using a CRM marketing platform like HubSpot, we can measure performance of your user’s entire marketing journey with built-in analytics, reports and dashboards.
Product Analytics
We use a number of 3rd party technical tools and analytics platform to uncover how users engage with your website and products. The findings help us improve user experience.
